Running Multiple Google Ads Accounts to One Website

Introduction

At DoctorLogic, we strive to provide our clients with the most effective and efficient advertising strategies. A critical aspect of this is adhering to Google’s advertising policies. This article explains why you cannot run your own Google Ads account on your website if you also run Google Ads with us.

Understanding Google’s Policy

Google has strict policies to ensure fair and effective use of its advertising platform. One such policy is the prohibition against running ads to the same website from multiple Google Ads accounts. This policy prevents unfair advantages and maintains a level playing field for all advertisers.

Policy Implications

When multiple accounts run ads on the same website, it can lead to several issues:

1. Ad Auction Interference: Google’s ad auction system could be disrupted, leading to inflated costs and reduced ad performance.

2. Policy Violations: Google may flag your website for violating its policies, which can result in penalties or account suspensions.

3. Quality Score Impact: Multiple accounts can negatively impact the Quality Score, affecting your ad rankings and costs.

Benefits of Consolidating Ads

By consolidating your Google Ads efforts through a single account managed by DoctorLogic, you ensure compliance with Google’s policies and optimize your ad performance. Our expertise allows us to:

1. Maximize Ad Efficiency: We utilize advanced strategies and insights to ensure your ads perform at their best.

2. Streamline Management: A single account means streamlined management, reporting, and optimization.

3. Avoid Penalties: Adhering to Google’s policies helps avoid potential penalties and ensures the longevity of your advertising efforts. Action Required

Action Required

Before our ads can start running, all existing Google Search ad campaigns from other accounts must be terminated to comply with Google’s policies. This ensures all advertising efforts are consolidated under our management, providing you with the best possible results.

Conclusion

Adhering to Google’s advertising policies is crucial for maintaining the effectiveness and integrity of your advertising campaigns. By allowing DoctorLogic to manage your Google Ads, you can be confident that your campaigns are compliant, efficient, and optimized for success.

If you have any questions or need assistance with this transition, please do not hesitate to contact your customer success manager or our support team.