Blogs
Blogs is a publishing app with many blog features which allows you to author rich content posts that can include formatted text, images, videos, and smart tags which link to other pages.
Core Features
Collections
Each site can have one or more Collections, which are groups of related posts. Collections can be used to group blogs, press releases, medical journals, news mentions, podcasts, etc. This flexibility allows us to maximize the impact of the content your practice creates as you grow.
Each collection has its own dedicated list page which displays all posts in decending (most recent at the top) order. Each collection also has its own RSS feed (see below), which makes it easy for your visitors to subscribe and be alerted of new posts.
Video
You can add YouTube videos to any post. Just follow the instructions below.
Find the YouTube video you want to include in your post
Click Copy to copy the video link
Paste the video link into Video content block inside the post editor
Tagging
Each post can be tagged by related people, places, and products (procedures/services). We encourage you to tag where it's relevant but don't try to overdo it. For example, if you're writing a general post about dentistry, don't tag every service and every staff member just because they are all "related". We recommend choosing the best 3-5 tags.
At the bottom of every post we include a comment form. Most blog platforms allow visitors to submit public comments that are published as part of a open disucssion on the post. While we believe this public discorse can be helpful, it also presents challanges in the healthcare space. Today, comments submitted through the comment form are treated like a standard contact form submission. This means the practice will receive email notifications and see conversions inside of Opportunities. We encourage you to respond to post comments just like you would any patient request. In the future we may consider offering a traditional comment system. If this is something you would find value in, please let us know by submitting a Feature Request.
Each collection has it's own RSS feed. RSS feeds makes it easy for third-party applications such as feed readers to subscribe to new posts. RSS is an acronym for Really Simple Syndication. A RSS feed is automatically generated for each collection that has at least 1 published AND indexed post. All posts in a RSS feed are in descending order, with the most recent (by post date) posts at the top. Unpublished and/or noindex'd posts are not included.
Here is the feed URL format:
We've also include an RSS autodiscovery snippet for each collection RSS feed to make it easy for browsers and third-party applications to discover valid RSS feeds on a site. The RSS autodiscovery snippet appears in the <head> of every page on a site. The autodiscovery snippet is only included for collections with at least 1 published and indexed post. If a site has multiple collections, we'll include a new auto discovery snippet for each one.
XML Sitemap
All published & indexed posts are included in a site's Blog XML sitemap. XML sitemaps are used to alert search engines of new or updated posts. Every site has at least 1 published an indexed post will generate an Blog XML sitemap.
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